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A weekly letter for solopreneurs building one-person businessesโusing automation, systems, and smart workflows to grow without teams, burnout, or bloat.
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I used to think my bottleneck was coding speed, or technical know-how.
Now I realize it was clarity.
Last month I built a bunch of free tools for my agency Nimbflow in a few hours.
I described what I wanted in a chat box. The AI built it. I reviewed the code, made a few changes, and shipped it.
Thatโs when it hit me:
English has quietly become the most powerful programming language I know.
And itโs not just me. AI-native tools are turning natural language into the dominant interface for building apps, automating workflows, querying databases, and even writing infrastructure.
Weโre entering a new era: not no-code, not low-code.
Zero syntax, all intent.
Natural language is already replacing code
Letโs cut the noise. This shift isnโt a hypothetical.
Itโs already happening. Fast.
Function calling lets you define what an API does and have the model hit it with the correct parameters from a plain-text query. You donโt need to write get_weather(โSingaporeโ). You just say, โWhatโs the weather like in Singapore right now?โ
The model handles the translation. It knows the function to call and fills in the parameters.
String by Pipedream takes things further. You can now type:
โWhen a new row is added in Google Sheets, send me a summary in Slack and create a draft email.โ
It builds the entire workflow. Youโre no longer wiring inputs to outputs. Youโre describing outcomes.
Lovable is building full-stack apps. You write:
โI want a basic CRM with a signup form and a notes field per contact.โ
It scaffolds the project, writes the backend, styles the frontend, and deploys the thing. It even gives you a URL.
No sandbox. No boilerplate. Just results.
Theyโre working interfaces that are letting founders build entire products and companies from chat prompts.
One person can now do the work of ten
This is the part that matters most to me.
Iโm not trying to be a better developer. Iโm trying to move faster with less.
And thatโs what natural language coding enables.
You go from idea to prototype in hours.
You donโt need to pick a framework, spin up a backend, or hire a contractor.
You describe what you want. You review what comes back. You iterate. You launch.
This compresses weeks into days.
For a founder, thatโs not a productivity win. Thatโs a business model unlock.
You can test more ideas. You can customize per client.
You can handle ops, onboarding, and content without bloated SOPs or dev queues.
You donโt need to be technical. You just need to be clear.
Itโs leverage for the non-coder. And a multiplier for the technical founder who doesnโt want to write glue code ever again.
Where English breaks down
Natural language is powerful but itโs not reliable.
Not yet.
AI agents still hallucinate.
Theyโll generate code that looks correct but silently fails.
Theyโll misunderstand ambiguous instructions.
Theyโll happily execute a flawed plan with confidence.
This means your job isnโt fully outsourced.
Itโs shifted.
Youโre no longer writing code. Youโre reviewing it.
Youโre prompting clearly, and debugging the AIโs logic instead of your own.
Also: some problems are still too complex to abstract.
Anything requiring performance optimization, low-level access, or non-obvious logic โ youโll still need a real dev.
This is a tool for 80% of the surface area, not 100%.
And finally: AI-built MVPs are not moats.
If you can build it with a sentence, so can your competitor.
Execution, UX, distribution, and long-term systems still matter.
AI gets you to version 1 fast.
But it wonโt get you to product-market fit without real thinking.
The new stack is conversation-first
Weโre not replacing engineers.
Weโre replacing the distance between vision and build.
Natural language becomes the interface layer. It’s the way we express what needs to be done.
Code is still running underneath. But youโre no longer writing it. Youโre directing it.
The best founders will be:
- Clear thinkers
- Intent-driven architects
- Systems-aware prompt writers
Your new job is to communicate a system to the AI.
The clearer your logic, the better the result.
Thatโs not code fluency. Thatโs systems fluency.
Donโt learn to code. Learn to speak in systems.
If youโre building in 2025, and youโre still fighting with syntax for basic workflows, youโre behind.
Natural language is the new scaffolding layer.
It doesnโt make you lazy. It makes you fast.
And speed is a bigger moat than polish at this stage.
So if youโre a founder, stop obsessing over tech stacks.
Start practicing how to think clearly and say exactly what you mean.
Because the future of software isnโt being written in Python, Javascript or C++.
Itโs being spoken in English.
And itโs already started.
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About the author
Hi, Iโm Brendan Aw. A creator, GTM engineer, and digital entrepreneur obsessed with building lean businesses from home. Professionally, I’ve led marketing for 7โ8 figure startups in e-commerce, fintech, e-sports, retail, agencies and Web3. I hold a B.Com in Accounting & Finance from UNSW and a Data Science certification from Le Wagon. Now, I document my entrepreneurship journey online for myself and others.
Here are more resources for you:
- Read Baw Notes: My weekly letter for those building lean, or one-person businesses using systems, automation, and digital leverage.
- Read my blog: Explore tactical guides on automation, systems, monetization, growth, and solo strategy.
- Use my online business tool stack: Discover the exact tools I use to run my businesses.
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